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Dr Heather Kappes 6.21 MAR

This course is compulsory on the MSc in Management (1 Year Programme). This course is not available as an outside option.

This Capstone Course builds connections between management theory and practice and equips students with the skills necessary to succeed in their managerial careers. The overarching teaching objective is to apply material learned in MiM courses to create managerial recommendations that can help a firm improve and defend its competitive advantage both immediately and for its future.

Before, during, and after an international trip, students will work in groups to tackle a client company’s business problem(s). Students will need to balance company objectives, available resources, theoretical knowledge, and group members’ knowledge and expertise. Success requires analytical techniques and reasoning as well as the ability to switch between considering the big picture and the fine-grained detail.

6 hours of seminars in the ST.

2 x 180 minute seminars plus approximately 40 hours of work during a one-week international trip the period after exams and summer term.

Formative feedback will be provided through regular meetings with the instructor before and during the trip

1) Chernev, Alexander. The Marketing Plan Handbook, 2011.

2) Stine, Robert, and Dean Foster. Statistics for Business: Decision Making and. Addison-Wesley, 2011.

3) D Besanko, D Dranove & M Shanley, Economics of Strategy, John Wiley, 6th Edition.; A Dixit & B Nalebuff, Thinking Strategically: The Competitive Edge in Business, Politics and Everyday Life, Norton, 1998.

4) D M Kreps, Microeconomics for Managers, W. W. Norton (2004)

5) Block, Peter, and Grover Gardner. Flawless consulting: A guide to getting your expertise used. San Francisco, CA: Pfeiffer, 1981.

Project (80%, 2000 words), reflective learning report (10%) and other (10%) in the post-spring term.

This course is assessed on a project report, an individual reflection on the project and a peer review from group members. Details will be discussed during seminars.